Challenger Selling Model

This game is based on the “Challenger Selling Model” Venn diagram illustrated in the book The Challenger Sale: Taking Control of the Customer Conversation, written by Corporate Executive Board’s Executive Director Matthew Dixon and Managing Director Brent Adamson. Timing: 1 hour Ingredients: Online access Players (5..8 recommended): Product Manager / Product Owner Various Teams (sales, marketing, production, etc.) Directions: Play this game to transform your sales strategy into…